Share the Smarts!

Today, as our world changes faster and faster and faster, knowing is just as important as having. And that makes the population ready and eager for the next ideavirus. (from Seth Godin's Super Ideavirus Vook http://ideavirus.vook.com)


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Ship work that matters

I thought you would find this interesting:

Ship work that matters -

Shared from SethGodin, an iPhone app made with www.AppMakr.com

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What makes this packaging so effective?

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This simple message "preferred by teachers" got me to buy these crayola markers for my kindergarter. I would love to see the numbers on how this message affected sales.

The funny thing is that the message is not true at all. How many teachers do you think have a brand preference for markers, c'mon?

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